iPhone App Developers to Generate More Revenue Thanks to Greystripe’s Guaranteed CPM iPhone Advertising Program

Greystripe’s new CPM Protection Program promises to beat any ad networks’ eCPM by at least 25%

(SAN FRANCISCO, CA) – June 24, 2009 - Greystripe, the leading rich media advertising platform for mobile, is offering a new CPM Protection Program to guarantee iPhone application publishers the revenue they deserve for their high quality applications. With several mobile ad networks undercutting each other’s CPM to compete for advertising dollars, iPhone app publishers are often left without proper compensation. But Greystripe’s new program promises publishers the highest CPM in the industry. Greystripe is able to command these higher rates because of their one of a kind rich media ad formats, including the only Flash ad format available on the iPhone.

The new CPM Protection Program offers to beat other ad networks’ eCPM by at least 25% for 60 days. Publishers simply sign up at http://www.octanetech.com/greystripe_cpm.htm and register by emailing publisher@greystripe.com. All publishers with existing applications with other ad networks are encouraged to participate.

“Our new program reinforces our commitment to establishing a sustainable CPM that promotes the free app ecosystem,” said Michael Chang, CEO of Greystripe. “We’re inviting all developers to try out our network and see the results first-hand.”

“We’ve tried many ad networks, and Greystripe has simply performed the best,” said Dave Yonamine, VP of Marketing, Mobilityware. “Most importantly, Greystripe delivered the best overall eCPM. They also have a great team; their responsiveness makes it easy to work with them.”